I love getting mail, that’s why I keep buying online.

Mum called today and said I have a parcel from Belgium. I knew immediately that postcards I ordered from Art have arrived.
They’re even more pretty than I expected. So minimal, but very deep and full of emotions.

I keep repeating it, but Art is one of the best examples of crafts, product improvement and marketing.
First she stared on Etsy with felt necklaces, at least that’s what I remember. Then came the totally fabulous 99 feelings project (see the 99 photos here, or watch the film) and I wish I could have all of them!
I’m so happy that she also made 99 feelings postcards and little copies of the big products, so everyone could have at least one special feeling.

Misty knows exactly how to make people happy. From communication to packaging, everything is perfect.
If you read tutorials from her blog, you understand how less you need for being creative.

All our EST friends already know her and can assure that all my words are true, but in case you haven’t met Misty yet, go and find her on the web:

The blog
The site
The shop

I wanted to keep this post for the morning, but couldn’t resist blogging now!